If you are already deep in the WordPress world, you know the importance of SEO. For those newer to the game, SEO is and will be your best friend through it all. SEO stands for Search engine optimization, but what does it do? It helps your site rank higher on search engines like Google. The higher your position, the more traffic your website gets. SEO is the best option for getting that organic traffic your site needs to be successful.
Now, SEO can sometimes be tough to understand. What to look for, how to do it properly, and so on. You can search for tips and tricks, but the business changes so much that even an article from a year ago can be outdated. That’s why it is better to stick to tools that will help you boost your SEO game. We collected some of the best tools in this article.
Buckle up and take notes.
The first spot on our list goes to Labrika. This is an interactive content optimizer that will provide you with recommendations based on your competitors that are currently ranking for the same keywords as you. It’s like having your own SEO spy. Labrika checks their URLs and content and then compares them to yours using complex algorithms that monitor LSI, metadata, keyword density, page titles, and more.
This tool also comes with an advanced rank checker. It finds all of the ranking landing pages that include your keyword and organizes them for you. You can do this manually or just schedule automatic rank checking. There’s also an option to get a detailed report of your whole site because this tool keeps a history of it. In that report, you can see all the errors on your site and any changes made to it while having Labrika.
Some other features worth mentioning:
- 500 Keyword Rankings/month
- Interactive AI-based content writing optimizer
- 100+ printable white-label reports
- SEO Cloaking Checker (hidden malware links)
- FREE plagiarism, adult content, and swear word checker
2. Yoast SEO
The 2nd spot on our list goes to Yoast SEO. It’s a very popular SEO tool amongst many WordPress users – and for a good reason. They have been in business since 2008 and have over 5 million active users. This tool has a ton of features that help bring your SEO game up. Automated technical SEO improvements are available, of course, like canonical URLs and meta tags. Not to forget, you also get Advanced XML sitemaps that make it easier for Google to understand your site.
Title and meta description templating is also available, which guarantee you better branding and consistent snippets. And your site will load faster because of their innovative way of managing data in WordPress.
Some other features that may help you with writing killer content:
- Full language support for English, French, German, Dutch, Italian, Russian, Spanish, Indonesian, Polish, Portuguese, Swedish, Arabic, Hebrew, and Hungarian.
- SEO analysis
- Readability analysis
- A Google preview
And now, on our 3rd spot, there’s Ahrefs. This is an all-in-one SEO toolset that makes you a pro in no time. With it, you can optimize your website exactly the right way.
Site Audit will let you see what’s holding your site back from ranking so you can fix it. The Site explorer will let you get insight into the organic traffic of any link that you want. With that, you can analyze your competitors and see where and how you can beat them. Further, you can discover hundreds of keyword ideas, analyze their difficulty, ranking, and see their traffic potential.
An SEO tool wouldn’t be great if it didn’t have a content explorer. Luckily, this one has it – you can discover the top-performing content inside your niche and focus on writing about that. You want to write about a hot topic because they get the most attention.
4. Rank Math
The Swiss Army Knife of WordPress takes our 4th spot – Rank Math. It comes with integrated Rich snippets, giving you 15+ types of rich snippets and thus optimizing your posts in a few clicks. You can also optimize your posts for unlimited focus keywords per post. And we all know that keywords are our special little helpers when it comes to SEO. Why not track them then? If you put them in, monitor them.
This is all possible because Rank Math has Google Keyword Ranking. See how your keyword performs, watch them, and learn from the information gathered. Rank Math can also aid you with a local website – it has local SEO features that help sites stand out on the local level and attract more clicks and visitors.
Few more important features that this tool offers:
- 30 Detailed SEO Tests
- Advanced SEO Analysis Tool
- Deep Content Analysis Tests
- Internal Linking Suggestions
- SEO Optimized Breadcrumbs
And the last spot on our list goes to SEOquake. This is a very cool tool for website owners, and let us tell you why. It will provide you with all the information needed when it comes to SEO. That includes last updated, page health age, Alexa rank, and more. These features are especially useful because SEOquake is available as a browser add-on for Mozilla Firefox, Opera, Safari, and Google Chrome.
If you are not a huge fan of extra bars on your browser – don’t worry. With just one click, you can open the SEO dashboard. It is an informative lightbox that includes Page, Domain, and Backlinks details. You can also see a detailed and structured report on keywords that are found on a particular website. With that, you can see which ones work the best so that you can use them as well.
In the end, we all know that SEO is a game-changer. It is our best friend when it comes to doing business online. It helps us grow our website, understand it better, give us insight into the competition, everything that a real friend should do.
So, don’t shy away from using any of these tools for your own benefit. You can only get better from it.